Tracking whether ChatGPT mentions your brand for high-intent queries (“best X”, “alternatives to X”, “X vs Y”, “how to do X”) is becoming a core part of AI SEO. If your product shows up in these answers, you’re not just ranking in search — you’re being recommended.

This free tool is a manual checker:

1. you generate a clean prompt

2. run it inside ChatGPT

3. paste the response here

4. we detect whether your brand or domain is mentioned, estimate basic sentiment, and surface the most relevant quote snippets.

If you want the “real” version — automatic daily tracking across multiple LLMs, history, alerts, and sentiment over time — that’s what Arvow does inside the app.

How to track ChatGPT brand mentions (step-by-step)

1. Pick a “money prompt” you want to win (examples below).

2. Make sure the prompt does not include your brand name (otherwise it’s not an organic test).

3. Run the prompt in ChatGPT (and ideally test variations).

4. Copy the full answer and paste it into the tool above.

5. Check:

   • Was your brand mentioned?

   • Were competitors mentioned?

   • Was the mention positive, negative, or neutral?

6. Repeat with 5–10 prompts that match your real buyer intent.

7. If you want consistent tracking (and not random spot-checks), import your prompts into Arvow and track them over time.

Common mistakes

• Testing only branded queries (they don’t reflect discovery).

• Using vague prompts (“best tools”) instead of buyer prompts (“best invoice software for freelancers”).

• Testing once and assuming it’s “the truth” (LLM answers can vary).

• Ignoring the sources / citations that keep showing up (those are often the pages you need to be included in).

Money prompt examples (copy/paste)

“Best” prompts

• best [category] software for [persona]

• best [category] tools for [use case]

• best [category] for [country]

• best [category] for small teams / agencies / freelancers

• best [category] for [integration] (e.g., “with WordPress”)

“Alternatives” prompts

• best alternatives to [competitor]

• [competitor] vs [another competitor]

• [competitor] alternatives for [persona]

• cheaper alternatives to [competitor]

• [competitor] vs [category leader]

“Versus / comparison” prompts

• [tool A] vs [tool B]

• [approach A] vs [approach B] for [goal]

• is [category] better than [category] for [persona]

• best tool for [task] vs hiring an agency

“How to” prompts

• how to [achieve outcome] step by step

• how to [task] without [pain]

• how to [task] faster / cheaper

• how to choose a [category] tool

• how to evaluate [category] software

Why ChatGPT answers change (and why you should track over time)

Even with the same prompt, LLM answers can change based on:

• prompt phrasing and specificity

• model updates and training refreshes

• browsing/citation behavior (when enabled)

• recency of content on the web

• competitor content being updated and re-cited

That’s why one-off checks are useful — but tracking is what reveals whether you’re gaining or losing visibility.

Manual vs automated tracking (what’s the difference?)

FAQ

Does ChatGPT have “rankings” like Google?

Not exactly. ChatGPT doesn’t show a classic ranking position, but it does recommend certain brands repeatedly for certain prompts. Tracking mentions over time is the closest equivalent to “ranking” in LLMs.

Why should I avoid putting my brand name in the prompt?

Because then you’re testing recall, not discovery. The valuable test is: “Would the AI recommend me without being asked?”

Why do I see competitors but not my brand?

Usually because competitors are being cited more often in the types of pages LLMs pull from: listicles, comparison pages, and “best tools” roundups. Your goal is to get included in those sources (or publish better versions).

How many prompts should I track?

Start with 10. If you’re an agency or a multi-product business, 25–100 is common.

How often should I check mentions?

If you care about AI visibility, weekly checks are the minimum. Daily tracking is best when you’re actively improving your presence.

Can sentiment be wrong?

Yes — sentiment detection is heuristic. It’s a fast indicator, not a perfect classifier. For more accurate tracking and history, use Arvow.

What’s the fastest way to improve my chance of being mentioned?

Win the “citation sources”: get included in the listicles/comparison pages that show up repeatedly for your target prompts, and ensure your site clearly states what you are, who you’re for, and why you’re different.

Does this work only for ChatGPT?

This free checker is focused on pasted text from any LLM output, but Arvow can track prompts across multiple LLMs automatically.

Ready to track this automatically?

If you want to monitor prompts daily, across multiple LLMs, with history + alerts, import your prompts into Arvow.

Extra SEO “boosters” (do these too)

1. Add an FAQ schema JSON-LD (if your CMS allows injecting script).

2. Add a short “What is a brand mention?” definition paragraph (snippet-friendly).

3. Add 2–3 screenshots (tool + Arvow dashboard) with descriptive alt text.

4. Add a “Related tools” block linking to your other /tools pages (internal links).

5. Make sure the page has:

   • H1: “Free ChatGPT Brand Mention Checker”

   • H2s that include variations like “How to track ChatGPT brand mentions” and “ChatGPT brand monitoring”

6. Put the word “ChatGPT brand mention tracker” naturally in the intro + one subheading.